Brace yourselves, networks get a firmer grip on reality
By Chris Johnston
January 13, 2004
Call it popular factual entertainment, docu-soap, observational documentary, but most simply call it reality TV.
And it isn't dead yet, because it will flood networks this year. Channel Seven alone will show 14 new reality TV programs.
"This is evidence of panic," the head of screen studies at the Australian Film, Television and Radio School, Jane Roscoe, said.
"The networks see reality TV as a way of taking back lost audiences. The problem is that where one show works spectacularly well, nine fail miserably. They are a very big risk."
Seven's director of programming and production, Tim Worner, said the network was not gambling heavily on reality TV.
"That notion is querulous. Not all our new shows are reality TV in the strict sense," he said. "Some are what could be termed observational documentaries but they are pigeonholed as reality. They are real, but not reality."
Mr Worner said that, contrary to predictions of its demise, reality TV was peaking.
"We wouldn't screen these shows unless people wanted to watch them. I don't think reality TV has run half its race yet. There are so many more good ideas that are yet to be mined. The bubble has not burst," he said.
The new TV ratings season begins on February 8. One Melbourne television executive said it would usher in Australian TV's most competitive year. Seven is still smarting from losing viewers last year. Channel Ten was static last year but consolidated itself as the youth network.
Channel Nine was the only commercial network to increase its audience and this year will stick to a winning formula by banking on a second series of The Block, which along with Ten's Australian Idol was last year's runaway ratings winner.
Ten's program manager Peter Andrews said: "They (both shows) were so involving that if you weren't watching you felt like you were out of the loop."
Even the ABC has entered the reality TV race, with five shows this year. Legs in the Air follows six Australian women through Moulin Rouge auditions. Children's Ward is set at a Perth children's hospital. Our Boys goes inside Canterbury Boys High School, where John Howard was schooled. 1860s House recreates colonial outback Australia. And Strictly Dancing follows the lives of ballroom dancers.
Ten screens six new reality shows. In The Hothouse, couples compete to build a waterfront mansion. The winners get to keep it. It will also screen a local version of cult makeover show Queer Eye for the Straight Guy.
Seven's new shows include My Restaurant Rules, in which five couples compete at running a real restaurant. Each state has its own version. Diners are able to review their meal on video. It will also show What not to Wear, hosted by fashion designer Wayne Cooper and Vogue's Melbourne editor Anthea O'Connor.
Ms Roscoe said she could see no clear winners in this year's flood of reality shows, except perhaps My Restaurant Rules and the local version of Queer Eye for the Straight Guy. The rest was overkill, she said.
"People like to feel involved in a TV show rather than merely consuming it, but we don't want to watch it all the time on every channel," she said.
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